Publish & Prosper
Where publishing, technology, and marketing collide. Brought to you by Lulu.com.
Podcasting since 2023 • 107 episodes
Publish & Prosper
Latest Episodes
Building Your Book Business Using Lulu’s Print APIs
In this episode, Lauren & Matt discuss how entrepreneurs are using Lulu’s suite of APIs to build brand-first book businesses. We break down how savvy creators can use API integrations to automate, personalize, and scale their printing and f...
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Episode 106
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54:01
Are You Selling Books or Selling with Books?
Books can be the product or the tool that helps sell the product…and sometimes even both. In this episode, Matt & Lauren explore how print-on-demand empowers creators and businesses to use books to build their business, earn revenu...
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Episode 105
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48:49
Using Paid Ads to Drive More Book Sales
In this episode, Lauren & Matt cover five different types of paid ads that can help you sell more books. We review the pros, cons, and best practices for:🔍 Paid Search🗣️ Paid Social Media Campaigns 📧 Email & Ne...
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Episode 104
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50:56
How to Effectively Use Social Media to Sell More Books in 2026
In this episode, Matt & Lauren debate the merits of using social media as a book marketing tool in 2026. Short answer? Yes, social still plays an important role! Long answer? Listen to learn about: Why social platforms shou...
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Episode 103
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55:05
What the Publishing Industry Should Learn from Heated Rivalry
In December 2025, a sports romance series off Harlequin’s backlist, with modest sales and a niche fanbase, exploded into an overnight international sensation when the first two episodes of Heated Rivalry aired on Crave and HBO Max. New...
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Episode 102
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47:34